Lee Jeffery.
​Creative Design Specialist for Themed Entertainment.
Brighton UK.
Background:
​Over the past 20 years, I have operated as an independent creative on a project-by-project basis, bringing immersive stories and creative visions to life for leading international brands in the entertainment, event and leisure industries.
Experience-First Ethos:
​My process always begins with the audience, imagining how they will feel, react and connect with a concept. I then reverse-engineer those emotions and experiences through the creative process to achieve impactful results. This approach, combined with creative problem-solving, enables me to push beyond conventional boundaries to deliver projects that are innovative, memorable and commercially successful.

​​Whether I’m conceptualising narratives for theme park attractions, world-building or crafting detailed guest touch points, my mission remains clear: to transform ideas into reality and deliver unforgettable experiences that captivate and leave lasting memories.
What I Bring to the Table:
​• Creative Direction ​​
• Visionary Problem Solving 
• Blue-Sky Ideation & Concept Development 
• Immersive Storytelling 
• Themed Attraction Design 
• World Building 
• Guest-Centric Experience & Mapping 
• IP Integration & Brand Narrative 
• Interactive & Experiential Environments 
• Event & Entertainment Design 
• Research & Trend Analysis 
​• Multidisciplinary Design (Graphic, Product, Print & Digital)
Inspiration:
Away from my creative studio, you’ll likely find me at a theme park or off on an adventure, gathering real time inspiration and techniques for future projects. Below, you can explore a selection of past collaborations alongside a number of personal concepts and projects.

​Unlock your world: [email protected]
Portfolio:
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The Creative Lab
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Themed Attraction Concept
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Product & Packaging
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Narrative Bridging & Identity
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Interactive Attraction
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Narrative-LED F&B
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Experiential Products
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Brand Identity
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Attraction Concept Artwork
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Entertainment Design
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Theatrical Set Design
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Scare Attraction
Featured Brand Experience:
​I have worked on creative projects for global brands, businesses and charities, including major licensed properties via official partnerships and collaborations.
​All trademarks and logos are the property of their respective owners.
"Thank you so much for the work on this project. We were all THRILLED with the work you did, as were Ferrari World!"
​Ben - Director: ​
​The Business Creative
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​"This looks brilliant, beyond impressed with the outcome! Thanks for turning this around so quickly."
​Lydia - Marketing Director: 
​Thorpe Park Resort​
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​All content © Lee Jeffery.